AFC Ajax has unveiled its new away kit for the 2026/27 season. The club follows the trend set by Feyenoord and Fortuna Sittard with bold designs for away matches.

What colors and details does the new Ajax away kit feature?

The new Ajax away kit features a fresh design with a black and light gray base. The sleeves include subtle orange accents, a nod to the club's traditional colors. The shorts are entirely black, while the socks are light gray with an orange stripe. The kit is completed with a black shirt featuring a light gray Ajax logo on the chest.

How does this fit into the Eredivisie trend?

The away kits of Ajax, Feyenoord, and Fortuna Sittard stand out with their bold designs. While Feyenoord opted for a dark blue shirt with neon yellow details, Fortuna Sittard chose a yellow shirt with black stripes. Ajax's minimalist yet effective design subtly highlights the club's colors. This trend shows that Eredivisie clubs are increasingly experimenting with away kits to stand out.

What does this mean for the start of the season?

With the new away kits, Ajax is ready for the start of the 2026/27 season. The club currently sits in fifth place in the Eredivisie with 51 points from 30 matches (13 wins, 12 draws, and 5 losses). Ajax's recent form has been inconsistent, with a recent run of WLDWL. The club has scored 57 goals and conceded 37 this season, resulting in a positive goal difference of +20. With 23 points behind leaders PSV Eindhoven, the title race remains distant for now.

When can fans purchase the new kits?

The new Ajax away kits are available this week through the official club store and selected retailers. Fans can purchase the kits both online and at the club's physical store. Prices vary depending on the kit type, but the club emphasizes that quality remains high despite the bold designs. The home and away kits are now available, with the third kit expected later in the season.